Sr. Brand Manager
hace 3 días
No Relocation Assistance Offered
Job Number # Guatemala, Guatemala, Guatemala
Who We Are
Colgate-Palmolive Company is a global consumer products company operating in over 200 countries specializing in Oral Care, Personal Care, Home Care, Skin Care, and Pet Nutrition. Our products are trusted in more households than any other brand in the world, making us a household name
Join Colgate-Palmolive, a caring, innovative growth company reimagining a healthier future for people, their pets, and our planet. Guided by our core values—Caring, Inclusive, and Courageous—we foster a culture that inspires our people to achieve common goals. Together, let's build a brighter, healthier future for all.
About The Role
As a
Sr Brand Manager
you willl be responsible for the development of marketing strategies and plans across all operations in
Centro America
to achieve the financial and market share objectives of
Fabric Care
Category.
Main Responsibilities:
- Lead Sub-Category Strategy and Execution: Define and lead the marketing, communication, and media strategies, including the Go-to-Market process and 5P's analysis for all new launches and re-launches.
- Own P&L and Financial Targets: Manage the regional sub-category P&L, driving both margin improvement and product simplification initiatives to meet financial objectives.
- Drive Performance Analysis and Reporting: Proactively identify market opportunities and issues, developing concrete action plans. Lead the preparation and presentation of Budget, Mid-Year, and Monthly Business Reviews.
- Ensure Regional and Global Alignment: Serve as the critical liaison with BDMs across operations to successfully align global/regional strategies and execute local market initiatives.
- Manage Local SKU Development: Oversee the development and execution of locally sourced SKUs (e.g., promo packs, club packs), providing teams with expertise in forecasting, artwork, and product creation.
- Lead and Develop the Team: Recruit, mentor, and coach team member to drive high performance and facilitate the co-creation of robust Category Growth Strategies and Plans.
Basic Requirements:
- Bachelor's Degree in Marketing, Business Administration, Engineering or related fields
- At least 5 years of experience in commercial roles (Marketing and/or Sales)
- At least 3 years of experience in Brand Management in FMCG companies
- Advanced English level
Preferred Qualifications:
- Master's Degree in Business Administration, Finance or Marketing
- Previous experience in a regional role
- Experience managing people
- Experience with Nielsen and/or Kantar
Our Commitment to Inclusion
Our journey begins with our people—developing strong talent with diverse backgrounds and perspectives to best serve our consumers around the world and fostering an inclusive environment where everyone feels a true sense of belonging. We are dedicated to ensuring that each individual can be their authentic self, is treated with respect, and is empowered by leadership to contribute meaningfully to our business.
Equal Opportunity Employer
Colgate is an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity, sexual orientation, national origin, ethnicity, age, disability, marital status, veteran status (United States positions), or any other characteristic protected by law.
Reasonable accommodation during the application process is available for persons with disabilities. Please complete this request form should you require accommodation.
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